From Singapore to Asia-Pacific
Building beauty brands beyond borders.
Since 2012, Hebeloft has grown from its roots in Singapore into a beauty distribution and retail partner helping brands and businesses reach consumers across markets.
Today, our physical retail presence extends across Singapore, Malaysia and Australia, with more room to grow.
HEBELOFT TODAY
Physical Retail Markets
3
A growing physical presence across three distinct consumer markets
Singapore
Malaysia
Australia
Retail Key Accounts
30+
Across health, beauty, grocery and specialty retail stores in Asia-Pacific.
E-Commerce Platforms
20+
Marketplace and digital retail channels with a global reach across markets.
10+
Countries and regions reached through distribution, wholesale, sourcing and export.
Export Regions
What Guides Us
We believe lasting growth comes from good judgement, strong execution and relationships built for the long term.
01
Take Ownership
We stay accountable from planning through execution.
02
Keep Improving
We learn, adapt and continuously raise our standard.
03
Grow Together
We value openness, trust and long-term relationships.
Our Values
Honesty
Excellence
Boundless Energy
Efficiency
Learning
Ownership
Fun
Teamwork


We bring selected beauty brands into the local market and establish the foundations for retail entry.